2017 Digital Trends That Will Redefine Influence And Interaction For Marketers

This year, mobile redefined how people connect with each other and with brands. Mobile and social have made their influences in marketing, business and communications. Adweek identified some areas included in the 2017 annual trends predictions of Edelman Digital. Conversational experiences Messaging applications are now beginning to be a second home screen. There is a chatbot revolution ongoing, and this is due to its adoption by platforms, such as Facebook Messenger, Microsoft Skype, Google, Twitter DM, WeChat, Line, Kik, Salesforce […]

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